A new era in leadership at Jacksonville’s most-watched television station will take place next month.
Graham Media Group has named the next Vice President and General Manager of unaffiliated WJXT, branded as “News4Jax,” and The CW Network affiliate serving Jacksonville, WCWJ-TV.
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New York Festivals Radio Awards announced the 2021 Storytellers Gala award-winners. World-class audio work created by global storytellers from 30+ countries was honored at the October 12 Storytellers Gala virtual event.
The 2021 Radio Awards Grand Jury panel honored riveting podcasts and audiobooks, dramas, documentaries, breaking news coverage, entertainment and music specials created by masterful audio storytellers from around the globe.
The BBC was honored with the 2021 Broadcaster of the Year Award. Award-winning entries captivated listeners with exceptional storytelling in News, Podcasts, and Dramas. Exceptional entries honored with the NYF Radio Awards Gold trophy include: “I’m Not A Monster” and “Where Is George Gibney?”.
TBI Media UK earned the title of Production Company of the Year. Known for award-winning programs and live events created for TV, Radio, online, and brands, the London based company earned multiple Gold trophies for their work for high profile clients including the BBC.
2021 Grand Awards
I’m Not A Monster – from BBC Panorama & FRONTLINE PBS – News Programs: Best Nonfiction Series (BBC) The 10-part series explores journalist Josh Baker’s four-year odyssey to uncover the complex truth about an American family’s journey from Indiana to the Islamic State’s caliphate and back again to the US.
The Hobbit, By J.R.R. Tolkien, Read by Andy Serkis – Audio Books: Best Narration – Solo (HarperCollins Publishers) The new Hobbit recording was inspired by an extraordinary charity effort that raised over £300k for Coronavirus charities. This led to actor Andy Serkis narrating this newest recording of The Hobbit. Serkis, who voiced “Gollum” in the film recorded this magical performance of the classic text with affinity for the Tolkien world.
Weightless – Podcasts: Drama Podcast (DMC Studio Argentina) The podcast tells the story of a character who has reached a critical moment in his life and deceives himself by telling a story that abounds with emotions, memories, and sensations. Weightless uses sound elements and song samples from different periods of the character’s life to illustrate his epic journey.
For 2021 new categories were unveiled across all genres to shine the spotlight on Social Justice. Trophy winning entries include Gold – “Birds Eye View” (StoryProjects), Silver – “Racism within” (SBS Australia), and Bronze – “Say Their Name” (DCP Entertainment), and “Bioneers Radio Series” (Bioneers Radio Series).
Compelling podcasts in a variety of categories captivated listeners. Gold winning work includes “Alligator Candy”, “The Lost Kids”, and “The Followers: House of Prayer”(USG Audio),“Dead Memory Clinic” (Welcome to Earth), “Driving the Green Book” (Alvin Hall & Macmillan Podcasts), “The Secrets in Us” (Loftus Media), “Earth Eclipsed” (The Lunar Company), “Nut Jobs: Cracking California’s Strangest $10 Million Dollar Heist” (Audible), “Dérives (Out of Control)” (Radio-Canada/CBC), “The Debrief with Major Garrett” (CBS News Radio), “The Battersea Poltergeist” (Bafflegab Productions), and “The Unthinkable” (Radio New Zealand). For the complete list of 2021 Radio winners, visit: HERE.
Documentaries masterfully captured reality and gave voice to diverse points of view. Entries earning Gold include: “Nations United” (TBI Media),” Bob Dylan: Verbatim” (Zinc Media), “The FRONTLINE Dispatch presents: The Choice 2020: Trump vs. Biden” (FRONTLINE PBS), “Kangaroo Cuddles” (ABC Radio National), “Stuff The British Stole” (ABC Radio Australia), and “The Grief of a Nation” (RTÉ Radio 1).
Powerhouse entertainment entries recognized with Gold include “There Used To Be A Me” (Spiteful Puppet Entertainment & AUK Studios), “Stripey tales/ Randiga sagor” (Sveriges Radio), and “Musicals: The Greatest Show” and “Laura Whitmore” (TBI Media). “Q with Tom Power” (CBC) was honored with a Gold trophy in Craft: Best Interview.
Audio Books transported listeners, Gold winning entries from HarperCollins Publishers include “Girl A, By Abigail Dean, Read by Holliday Grainger” and “Imaginary Fred, By Oliver Jeffers, Read by Ciaran Hinds”. Penguin Random House entries achieving Gold: “A Life on Our Planet” and “Beatrix Potter – The Complete Tales”. Additional Gold entries in the spotlight: “Modigast i Världen i Barnradion” (Swedish Radio) and “The Tale of Squirrel Nutkin” (Almost Tangible).
Breaking News, features, and investigative reporting captured events as they unfolded on the world stage. Gold winning entries include “Where Is George Gibney?” (BBC), “The Great Post Office Trial” (Whistledown), and Silver trophy winner, “How fracking could threaten Australia’s Paris target” (Australian Broadcasting Corp. Sydney).
Gold winning entries in Sound include “La foresta dei violini / The violins forest” (RSI SRG SSR and Faïdos Sonore) and “Islands with Chris Watson & Luke Clancy” (RTÉ Radio 1). “The Ballad of the Stolwijk Rescue” (RTE Lyric FM) was honored with a Silver trophy in Craft: Best Original Music.
New York Festivals Radio Awards Grand Jury honored content creators across all platforms and in all genres and awarded in total of 3 Grand Awards, 48 NYF Gold Radio trophies, 46 Silver and 49 Bronze.
This year is the eleventh year of NYF’s strategic partnership with NAB Show.
For a complete list of the New York Festivals 2021 Storytellers Gala Radio Awards winners, please visit HERE.New York Festivals Television & Film Awards has revealed the 2021 Storytellers Gala award-winners. World-class work created by global storytellers from 40+ countries was honored at the October 12 Storytellers Gala, a virtual event due to the cancellation of the 2021 NAB Show in Las Vegas.
2021 Grand Awards
“My Octopus Teacher” Documentary: Nature & Wildlife (Off the Fence B.V./Sea Change Project/Netflix)
This acclaimed effort was recognized for their Grand Award-winning documentary. The film takes the viewer to a spectacular undersea world few humans have ever seen, rich with unimaginable vistas, creatures, and characters. The 2021 Oscar-winning documentary showcases a fully immersive cinematic experience and redefines the relationship between human and wild animal.
“All Creatures Great And Small” Entertainment Program: Drama (Playground TV for Masterpiece PBS and Channel 5 in association with All3media International and Screen Yorkshire) earned the NYF Grand for their adaptation of the much-loved popular BBC series that ran through the 70s-90s. The new vision for the show preserves the rich spirit, tone, and values of Herriot’s iconic characters and stories and brings his sharply observed, entertaining tales of country life in the North of England to life for a wide modern audience.
“The Last Dance” News Program: Best Nonfiction Series (ESPN) The Grand Award winning 10-part documentary series from ESPN Films and Netflix explores the period in 1997 as Michael Jordan and the Chicago Bulls were followed by a film crew as they began their quest to win a sixth NBA title. The result is the film “The Last Dance”, a remarkable portrait of an iconic player and a celebrated team –revealed more than two decades later.
For the fifth consecutive year, Al Jazeera English’s coverage of international issues and universal themes earned the network the prestigious title of Broadcaster of the Year. The network garnered medals for a diverse programming roster including Al Jazeera Investigations, Witness, 101 East, Al Jazeera Correspondent, Talk to Al Jazeera, Fault Lines, and Story to Follow.
“We are delighted to once again win the top accolade of Broadcaster of the Year from the New York Festivals,” said Giles Trendle, Managing Director of Al Jazeera English. “We consider it a great honour to have our work recognised and rewarded by such a distinguished jury of our industry peers. I attribute this win to all our wonderful and diverse teams at Al Jazeera English who, with professionalism, diligence and creativity, remain committed to reporting and telling the stories that matter.”
This is the 15th year consecutive year that The Edge Picture Company UK earned the prestigious title of Production Company of the Year. The Edge Picture Company’s corporate and brand-image films earned a robust number of medals for their visionary work for prestigious brands including Deloitte, PwC, Openreach, Standard Chartered, The Guardian Service, Havas Just and Ahmad Tea.
The 2021 New York Festivals Storytellers Gala celebrated Molly Solomon, Executive Producer & President of NBC Olympics Production and Executive Producer for the Golf Channel with the eleventh annual New York Festivals Lifetime Achievement Award. NBC Sports host Mike Tirico presented the 2021 Lifetime Achievement Award to Solomon.
For 2021 NYF added 10 categories for social justice across all genres to honor storytellers using creativity to engage audiences on this critical topic. Entries earning Gold include “CBS Sports Presents: 8:46” (CBS Sports), “The Price of Poverty” (DW Deutsche Welle), “I Am Not A Commodity” (ANTENA 3), “A Most Beautiful Thing” (50 Eggs Films), and “The Psychiatrist of Aleppo” (CRTVE). Silver winners include “Momma Lonnae O’Neal Essay” (ESPN), “MLB Tonight: A Conversation” (MLB Network), “Insight: Stateless In India” (Mediacorp Pte Ltd), “The Time is Now” (The Edge Picture Company), and “Surviving R. Kelly Part II: The Reckoning” (Kreativ Inc. for Lifetime),
Gold winning Documentaries in the winner’s circle this year include “Why We Hate” Discovery Channel), “Witness – St Louis Superman” (Al Jazeera), “Surviving Jeffery Epstein” (Bungalow Media + Entertainment and Break Thru Films, Inc For Lifetime), “Love on the Spectrum” (Northern Pictures Pty Ltd), “Beethoven’s Ninth: Symphony for the World” (DW Deutsche Welle), “The Real Right Stuff” (1895 Films/Disney+), “Into America’s Wild” (MacGillivray Freeman Films), “America´s Arctic – A Refuge imperiled” (Terra Mater Factual Studios GmbH), “The Meadow – Paradise lost?” (nautilusfilm GmbH), “Wild Africa in Pandemic Times” (Story Producciones/RTVE), “Wild Tokyo” (NHK Japan Broadcasting Corporation Global Content Development Division), and “Mesa Para Todos “Mesa Para Todos/Table For All” (Globo Comunicações e Participações SA).
Entertainment entries captivated viewers and earned Gold including: “Das Boot” (Bavaria Fiction/Sky Studios), “Dear Santa” (UM Studios), “Freud” (Satel Film/Bavaria Fiction), “MasterChef Australia” (Banijay Rights), “Barefoot Contessa: Cook Like A Pro” (Pacific Television), “That Animal Rescue Show” (CBS Studios), “100 Días Para Enamorarnos” (Telemundo), “Des” (New Pictures/ITV, UK), and “Bäckström” and “Caliphate” (Banijay Rights).
Entries earning Gold in Special Events include “The 2020 Innovators Awards: Wall Street Journal Magazine” (WSJ. Magazine), “One World: Together at Home “(Global Citizen), and “Space Launch Live: America Returns to Space” (Discovery Channel).
Broadcast Journalism from around the globe showcased breaking news and headline topics emerging from the world stage. Gold winning work includes “The Search for Assad Executioners” (Al Jazeera Media Network), “101 East – India’s Child Sex Highway” (Al Jazeera English), and “From China With Love: An Adoption Story” (Voice Of America). Silver trophy winners include “NBC Nightly News: Kids Edition” (NBC News) with anchor Lester Holt, and “Beirut Blast” (Al Jazeera English).
Sports content scored Gold. ESPN’s inclusive coverage and in-depth sports reporting earned Gold including: “Backstory: The Decision”, “Lance”, “The All-American Cuban Comet”, “First Take: George Floyd and Police Brutality Protest Show”, and “D. Wade: Life Unexpected”. Additional Gold winners in the spotlight include “Kick Off! Explains” (DW Sports), “Stories of Women in Sports: 2020 Animated Vignette Series” (CBS Sports Network), and “MLB Network Presents: Junior” (MLB Network).
Compelling Promos enticed viewers. Gold Medalists include: “Monday Night Football Open” (ESPN), “Agatha Christie Compilation” (BBC Studios), “Dinda – The Voice of Barcelona Bekasi” (beIN SPORTS Asia), “Astro Citra August Monthly Highlight” (Measat Broadcast Network Systems Sdn Bhd), “Love and Destiny” (Shanghai Xia Yi Culture Communication CO. Ltd.), and “What’s your story? // Was ist deine Geschichte?” (Luxlotusliner GmbH).
Corporate and Brand Image Films showcased the mission and vision of prominent brands. Networks and production companies honored with Gold trophies include: The Edge Picture Company, Seed Audio-Visual Communication, CBS Sports, UM Studios, KWP and Zoom Film TV, Indigo View Productions, and Sledgehammer Studio.
New York Festivals TV & Film Awards Grand Jury recognized global content creators across all platforms and in all genres and awarded in total 3 Grand Awards, 126 Gold World Medals, 136 Silver and 124 Bronze.
This year is the eleventh year of NYF’s strategic partnership with NAB Show, the ultimate marketplace for people passionate about media, entertainment, and technology.
Entries to each of the competitions are judged around the world by panels of peers in their respective industries. For more information, go to www.newyorkfestivals.com.
KINGSTON, N.Y. — For two generations of public radio listeners, the call letters WAMC have meant NPR, and a host of local and national spoken word content that makes it one of the biggest Members in the U.S. today.
Over the years, what is now “WAMC Northeast Public Radio” grew with the addition of stations including WAMK-FM, in Kingston, and WOSR-FM in Middletown, serving the Catskills and Mid-Hudson Valley; and WCAN-AM in Canajoharie, serving Little Falls, Amsterdam and Gloversville. Today, the WAMC network is comprised of 11 FMs and 16 FM translators stretching from Northern Westchester County to the Canadian border, as well as WAMC-AM in Albany, N.Y.
Now, WAMC is bolstering its coverage in Northern Dutchess and Columbia Counties, while adding Litchfield County, Conn., to its Constitution State coverage.
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A company focused on cloud-based workflow management and media distribution options for the advertising and entertainment industries — connecting media buyers to local, national, and cable TV broadcasters and to radio broadcasters — has entered into a partnership with independent Connected TV advertising and measurement platform Innovid.
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Audacy has confirmed that it plans to offer, subject to market conditions and other factors, $45 million in aggregate principal amount of subsidiary Audacy Capital Corp.’s 6.500% senior secured second-lien notes due 2027.
They are “Additional Notes,” and it’s a $45 million ad-on offering for the audio content creation and distribution company that is once again struggling to gain investors on Wall Street.
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In April 2021, RBR+TVBR exclusively reported on a plan of action that would see Entravision Communications exit Central Florida, starting with the sale of WNUE-FM 98.1 in Deltona for $4 million.
That deal was completed in July, with the FM now a part of The Joy FM Contemporary Christian non-commercial network. It was tied to an arrangement that would see Univision Communications take full control of Entravision’s TV twins in the Orlando DMA.
That shift has now come to fruition, along with an announcement that a similar transfer of control of TV properties in nearby Tampa, and in the Washington, D.C., market.
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Dr. Mark Fratrik, BIA’s SVP and Chief Economist, noted Wednesday with the release of its U.S. Local Advertising forecast for 2022 that a rise in local radio advertising will be seen in 2022. Yet, the biggest headline from the report is that, for the first time, digital will surpass direct mail as the No. 1 dollar-getter from advertisers big and small come next year.
Could deregulation for broadcast media further help Radio, and over-the-air TV too? It’s a topic Fratrik will delve into at a Forecast 2022 session on November 16 in New York.
The appearance by Fratrik at Forecast 2022, presented by Radio Ink and Radio + Television Business Report, could see the longtime ad dollar prognosticator elaborate on data released October 13 that illustrate a local radio ad forecast of $12.7 billion in 2022. But, how much of that is digital? What’s the trend? And, is over-the-air dollars a challenge for over-the-air audio?
Then there is broadcast TV, which has been cushioned by strong political advertising and retransmission consent fees.
“Radio isn’t faring as well as local broadcast TV, and it doesn’t get the same bump as TV in political years,” Fratrik said. “But it is getting close to its pre-pandemic levels as people continue to return to work commutes and traveling by car.”
And, here’s something to note: BIA forecasts local radio and local television in 2022 will each see the same dollar intake for their respective digital platforms.
While that’s intriguing, OTA cash remains the driver for broadcast media. And, many ownership groups believe, further deregulation will help them better compete against that new No. 1 ad dollar magnet in 2022 — digital.
Will the FCC act, even as it awaits President Biden’s nomination for the agency’s Chairman nearly nine months after taking office? Could Congress step in, if the Commission doesn’t?
Fratrik could offer some interesting commentary, alongside Beasley Media Group CEO Caroline Beasley and moderator Frank Montero, of Fletcher Heald & Hildreth.
REGISTER NOW! EARLY BIRD RATES REMAIN AVAILABLE ON A LIMITED TIME BASIS. WE LOOK FORWARD TO SEEING YOU AT THE MOST ANTICIPATED MEDIA INDUSTRY EVENT OF THE YEAR.For 34 years, he’s been a television executive serving the Joplin, Mo., and Pittsburg, Kan., television market.
Now, this Kansas Association of Broadcasting Hall of Famer is preparing to transition into retirement. And, his successor has been selected by Morgan Murphy Media.
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He represented Georgia’s Ninth Congressional District from 2013 to 2021.
Now, he’s the latest person to launch an audio-on-demand offering. Thank Salem Podcast Network for the opportunity.
The Doug Collins Podcast debuts on October 25.
“I am excited to be hosting a podcast that will give conservatives the tools they need to go out into the marketplace of ideas and stand up for what we believe in,” said Collins. “Our country desperately needs to hear how a little idea that started with our Founding Fathers — the pursuit of happiness. This podcast will explore all topics ranging from politics to life advice and will blend them together for a well-rounded discussion that people can listen to and use to get the most out of life.”
Collins ran for U.S. Senate in 2020, finishing in third place behind Republican Kelly Loeffler and Democrat Raphael Warnock, the eventual victor. He has served as a legal counsel for former President Donald Trump following his departure from Congress in January.
“For years, I was so impressed with Doug Collins as a Congressman,” says Phil Boyce, SVP of Spoken Word at Salem. “When we had the opportunity to bring him over to the Salem Podcast Network, we moved fast. He will be a great addition to our lineup, and will help us save the country we all love.”
SAN FRANCISCO — Data connectivity platform LiveRamp has added streaming inventory forecasting and data collaboration capabilities into its TV platform.
With these additions, LiveRamp TV becomes an end-to-end platform enabling media sellers and advertisers to collaborate, activate, and quantify media campaigns in a coordinated way across all TV inventory: linear, streaming, and digital video.
And, the launch came with the support from two of broadcast television’s biggest players.
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Add the Constitution State to the list of locales where local TV viewers who own television sets capable of receiving NEXTGEN TV-powered signals can enjoy watching them.
The next-generation digital television signals, which offer improved sound and picture quality for consumers along with new revenue opportunities for broadcast media, make their debut on Tuesday in Hartford.
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It’s a Class A FM covering a rural portion of Arkansas, just south of the Ozarks resort town of Branson, Mo. Until now, it’s been a part of the “Here’s Help Network,” tied to stations offering the religious-themed programming to towns in Missouri.
That’s about to change thanks to the second-largest licensee of FM radio stations in the U.S.
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At the start of 2021, it became known that Iliana Communications had agreed to divest its stations in one Illinois town.
Now, Iliana has agreed to sell an AM, along with its FM translator, in another municipality in the Land of Lincoln.
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There’s a flurry of activity going on at both the FCC and on Capitol Hill that directly impacts broadcast media leaders. From a new bill that could force a New Jersey TV station to devote specific hours of the day to “local” programming to concerns that President Biden will not nominate a FCC Chair, there’s much to discuss.
Forecast 2022 participants will get to hear all about it during a session moderated by Frank Montero, the notable attorney at Fletcher Heald & Hildreth with a pulse on what’s happening Inside the Beltway.
In this InFOCUS Podcast, presented by dot.FM, Montero shares his thoughts on a notion once thought to be preposterous — a possible Republican FCC majority during a Democratic presidency.
He also tackles a question that perhaps no one wants to answer. Is a Democratic majority at the FCC doom for deregulation? “By and large, Democrats at the FCC have really not focused that much on broadcasting,” Montero says, noting that broadband, wireless, infrastructure and other topics have been their forte.
But, when Democrats do discuss broadcasting, they have perhaps unfairly put their collective lenses on consolidation, and whether or not it has harmed consumers.
At Forecast 2022, Montero will moderate a session that sees Beasley Media Group CEO Caroline Beasley take the stage as a panelist. Joining her: BIA Advisory Services Chief Economist Dr. Mark Fratrik.
This podcast offers a great preview of what’s to come on November 16 at Forecast 2022. Listen now, and then be sure to save your seat at Forecast 2022 in New York. It’s easy — just click here!
Listen to “Frank Montero, Fletcher Heald & Hildreth” on Spreaker.
One month ago, a seemingly final plan of action was put in place for RBR+TVBR as it reviewed the full agenda of 2021 NAB Show sessions, selecting which ones to cover for its readers. Among the topics on tap for today: New Perspectives for Local Radio Audience Measurement, Reception of All-digital AM Radio in Electric Vehicles and The TV Industry’s New Normal.
Alas, there would be no discussion of the “new normal” come October 12 — aside from the decision by several Cumulus Media air personalities to leave their respective jobs rather than be forced to vaccinate against COVID-19, the very reason the NAB scrapped their event with less than a month to go.
Yet, there are several radio industry professionals who have just wrapped up a two-day event full of discussions and insight on the future of radio, and of audio.
With an in-person and virtual option, Radiodays Europe concluded its postponed event five months after its originally scheduled date on Monday in Lisbon, Portugal.
Where will the top broadcast media industry leaders be this autumn? The only time this year you’ll get to see them — and perhaps the final time you’ll get to see soon-to-retire NAB head Gordon Smith — is at Forecast 2022 on November 16. Learn more, and register today, by visiting the official event website.
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In late September, the analytics and advertising division of AT&T that operates the Community digital advertising online platform released its annual “Relevance Report” findings.”
This year’s report focuses on the state of convergence and advanced TV, and there’s certainly something to glean for over-the-air broadcast television station operators from the findings.
AT&T ad tech company Xandr examined the data and automation that are bringing video into the future of advertising. Xandr spoke with 357 advertising decision-makers across five global regions — the U.S., the U.K., Australia, France and Germany — to get a holistic picture of the state of convergence.
The full report, available here, found that much of the world is experiencing a “golden age” of premium video content for viewers, it is also the height of complexity for advertisers.
Among the key findings from Xandr:
The first point is perhaps the most intriguing one. How is that helping broadcast television?
“In short, Data Driven Linear is a more precise approach to buying linear TV, without compromising scale,” a Xandr spokesperson tells Weekly Tech Roundup.
Literature shared by Xandr elaborates that “data-driven linear leverages advanced data and automation to further define and target audiences across national linear TV.”
Why? Traditional TV advertising, in its view, is broad. “From a marketing perspective, women 25-54 can be very different,” Xandr shares.
With Data Driven Linear opportunities, a marketer can gain access to targeted audiences, “optimized plans across high-indexing networks and dayparts on the largest national TV networks to deliver on KPIs,” drive efficiencies with streamlined RFPs and negotiation, and “advanced measurement.”
BELLEVUE, WASH. — A “real-time platform” for measuring the business and brand impact of cross-platform television advertising has agreed to purchase a real-time television ad measurement company that specializes in products for D2C and direct response TV advertisers.
The deal, which sees the acquisition of DRMetrix by iSpot.tv, widens iSpot’s measurement of emerging formats for addressable advertising.
And, the iSpot.tv says, it enhances its ability to track rotating calls-to-actions, including website URLs, SMS and toll-free numbers.
“This capability — coupled with iSpot’s ability to track distinct creatives at scale and correlate ad exposures to conversion events such as digital actions and in-store traffic — gives brands of all sizes the expanded ability to measure the business impact of complex and dynamic ad buys across platforms,” iSpot notes.
Sean Muller, founder and CEO of iSpot, elaborates, “DRMetrix has developed unique and real-time measurement capabilities around creative versioning and dynamic advertising that will become increasingly important as the TV ad market evolves.”
DRMetrix’s AdSphere developed a measurement system for monitoring all TV ad formats and executions including those delivered via digital program insertion (DPI) ad breaks. The DPI measurement capabilities allow precise identification of ad creatives that are sold by the cable networks as “cover-ups,” which MVPDs inconsistently overlay with their own inventories.
This inventory, which includes addressable and local advertising, creates a continuous blind spot for networks, agencies and brands. The cover-ups are a favorite means for DTC and DR advertisers to invest in and test television, as they often come at a heavy discount. But both the buy and sell side struggle to accurately quantify the performance and value of this inventory because, until the combination of DRMetrix and iSpot, they could not be measured precisely at scale.
“We developed a unique system for accurately measuring one of the most dynamic and difficult portions of TV advertising, and we amassed a client base that represents a growing and important part of the TV ecosystem,” says Joseph Gray, founder/CEO of DRMetrix. “In iSpot, we’ve found a home for our innovations to thrive and a vehicle to accelerate our shared goals of making all TV ad measurement more transparent, more actionable and easier.”
DRMetrix serves 120 brands, networks and agencies, growing iSpot’s customer footprint to more than 450 annual brand subscriptions representing 50%+ of brands in the Ad Age 100 and 95% of TV networks in North America. This is iSpot’s second acquisition of a real-time ad measurement company, as it acquired Ace Metrix in January 2021 to combine business and brand impact using Ace’s comprehensive qualitative approach to measurement and scoring of creative performance.
— Reporting by Melissa Hourigan
NEW YORK — Audio analytics company Veritonic has a new VP of Marketing.
The company has selected a 10-year Triton Digital veteran for the role, as she exits the company just months after its acquisition by iHeartMedia from The E.W. Scripps Co.
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