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Stannard Broadcasting Co., Inc. enters into Consent Decree to Resolve Political File Investigation

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Third Partner Broadcasting, Inc. enters into Consent Decree to Resolve Political File Investigation

The Media Bureau and Dr. Pepper Pepsi-Cola Bottling Company of Dyersburg, LLC enter into a Consent Decree regarding compliance with political file obligations

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Acadia Broadcast Partners, Inc. enters into Consent Decree to Resolve Political File Investigation

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Radio Hendersonville, Inc. enters into Consent Decree to Resolve Political File Investigation

Rose Ann Marx enters into Consent Decree to Resolve Political File Investigation

Webcasting platform Live365 recently hosted a “World Audio Day 2020” conference, a virtual event about a range of audio topics and trends.

Here’s a sampling, with info on how to find the full archive online:

Future of podcasting: A panel discussion explored impediments to increasing podcast audiences These include the need for Android smartphone users to install podcasting client software on their handsets before they can access this content, a problem akin to buying a software-based radio with AM reception standard but where FM tuning has to be downloaded.

“When you buy an Android device off the shelf, there’s isn’t a podcast client on it,” said Rob Walch, VP of podcaster relations at Libsyn.

Rob Walch is VP of podcaster relations at Libsyn.

Having a native podcasting app matters: “The last big inflection point in podcasting was 2014 when Apple’s iOS 8 came out with a native podcast player app. That really helped podcasting get to where it is today.”

Language barrier: Attracting listeners to the Live365 Latin music stream “The Sounds of Brazil” is an ongoing challenge for station Creative Director Scott Adams. Since the songs generally are in Portuguese, selling this content globally based on the lyrics is out.

To solve this marketing problem, Adams promotes his internet radio station using tags such as Smooth Jazz, Latin Jazz and Contemporary Jazz. They give non-Portuguese speaking listeners many reasons to tune in.

“It’s all about crossover and outreach,” Adams said during a station marketing panel. “Everything has to be relatable to the listener … (They) may not be able to relate to songs sung in Portuguese, but they can certainly relate to Rio’s sun-kissed beaches.”

Create your persona: Radio station imaging was front and center in a content creation and production libraries session; specifically how effective imaging can create an alluring station persona in the listeners’ minds.

Matthew Anderson is director of custom imaging at Benztown.

To make this happen, “you need to look at your radio station as its own person,” said Matthew Anderson, director of custom imaging at Benztown.

“The voiceover that you choose and the creative copy that you write is the voice of that person,” he explained. “So who do you want to be?”

It’s like Christmas every day: The year-round popularity of seasonal music was explored in a station formats session, as explained by panelist Bud Kress. He is the owner/operator of Live365’s “That Christmas Channel,” which plays holiday music 24/7.

“We’re constantly playing the biggest hits of Christmas and more,” said Kress. Even in the “off season” between January through August, “we’re still maintaining a nice audience. There are people listening to Christmas all year long.”

Mutual harm: RealNetworks Founder Paul Glaser mused on the music industry’s inability to find common ground on content streaming, and the money-making opportunities they missed as a result, during a discussion of the history of internet radio.

“The music industry resembles nothing more than a circular firing squad in terms of how it works,” Glaser said. “What we saw play out over a 15-year process was a very Darwinian process.”

How to Watch

The event was held not long after the pandemic hit the United States hard. Its goal was to bring together voices from internet radio and AM/FM broadcasting, podcasting, monetization to legality, programming and marketing.

Live365 said thousands of people tuned in. Justin Ruoff, vice president of operations, said, “We set out to try to plan a full teleconference in just three weeks time due to the circumstances going on right now in the world. To see dozens of organizations and industry leaders, as well as thousands of webcasters and fans, pull together for an amazing day of information sharing goes to show just how special this community is.”

The panel discussions are available on YouTube. The content is broken down into topics such as Content Creation & Production Libraries; Station Formats; Station Marketing; History of Internet Radio; Ad Tech; and SoundExchange Overview.

 

The post Snippets From “World Audio Day” appeared first on Radio World.

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Broadcast Partners, Inc. enters into Consent Decree to Resolve Political File Investigation

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Wayne Pecena

The Society of Broadcast Engineers has tallied the votes and determined that sitting President Wayne Pecena has been re-elected to serve a second term as the society’s president.

Pecena, CPBE, 8-VSB, AMD, DRB, CBNE, is the associate director of educational broadcast services at Texas A&M University, which operates the KAMU(FM/TV) public broadcast stations. He is a member of SBE Chapter 99 in College Station, Texas.

[Read: SBE Takes Its National Meeting Online]

“I look to my second term as our industry and our personal lives have experienced change and challenge like never before,” Pecena said. “I want to ensure the society brings a sense of normalcy to our members. This uniformity is accomplished through our professional development continuing education, certification and frequency coordination programs, while making the right decisions for change in the future to insure continued value to our members.”

Other results from the election included Andrea Cummis, CBT, CTO of Chapter 15 New York, Roseland, N.J., being elected as vice president; Kevin Trueblood, CBRE, CBNT of Chapter 90 Southwest Fla., Ft. Myers, Fla., as secretary; and Ted Hand, CPBE, 8-VSB, AMD, DRB of Chapter 45 Charlotte, Charlotte, N.C., as treasurer. All were elected to one-year terms that will start on Sept. 23.

Jim Leifer, CPBE, of Andover, Md., continues as immediate past president.

The following individuals were elected to two-year terms on the SBE Board of Directors, also starting Sept. 23:

• Stephen Brown, CPBE, CBNT; Chapter 80 Fox Valley, Appleton, Wis.;
• Roswell “Roz” Clark, CPBE, CBNT; Chapter 39 Tampa Bay Area, Clearwater, Fla.;
• Kirk Harnack, CBRE, CBNE; Chapter 103 Nashville, Nashville, Tenn.;
• Thomas McGinley, CPBE, AMD, CBNT; Chapter 16 Seattle, Missoula, Mont.;
• Shane Toven, CBRE, CBNT; Chapter 43 Sacramento, Antelope, Calif.;
• Fred Willard, CPBE, 8-VSB, CBNT; Chapter 37 District of Columbia, Washington, D.C.

The national board of directors for SBE is responsible for the development of policy and determines the programs and services the society provides to its members.

 

 

The post Wayne Pecena Re-Elected SBE President appeared first on Radio World.

The Federal Communications Commission is giving U.S. broadcasters (and other earth station operators) a couple of extra weeks to figure out whether to take lump-sum payments for moving their satellite dishes.

Its Wireless Bureau on Thursday extended the deadline to Sept. 14, responding to a request from the Society of Broadcast Engineers.

SBE had asked for a one-month extension, citing the pandemic but more importantly the complexity of this decision for broadcasters. Earth station operators, it said, have to gather extensive information about their operations, perform “complex analyses,” and secure internal corporate approval.

[Related: “Lump Sum Decision Causes Engineers Headaches”]

But Donald Stockdale, chief of the Wireless Bureau, wrote in today’s order that Auction 107 is scheduled to begin Dec. 8; that’s the big auction that the commission will conduct to facilitate the rollout of 5G. He said applicants for 3.7 GHz licenses face an application deadline of their own in late September. Meanwhile satellite operators need to know which stations will select lump-sum payments as they prepare to transition their operations to 4.0-4.2 GHz.

He wrote that the extension to Sept. 14 “best balances” the needs of the various industries.

John Joslin of satellite services company Dawnco said this is good news.

“We can ramp up our efforts to tell many hundred more stations. The magazine articles will be given more time to reach people. Word of mouth will be given more time to reach people. Stations will actually be able to make an informed decision. This changes things a lot.”

U.S. stations have been asking questions of their attorneys and infrastructure providers about the about lump sum decision, trying to figure out the right choice for their individual situations. For receive-only earth stations with a single-feed antenna, the lump amount would be about $9,000, and with a multi-feed antenna it would be just under $17,000.

 

The post Lump-Sum Decision Deadline Extended Two Weeks appeared first on Radio World.