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Industry News

Rosenworcel Calls for 6G Initiative

Radio World
3 years 8 months ago
Getty Images Zhihong Zhuo

Jessica Rosenworcel is talking up 6G.

“If you think I’m too early on this one, think again. Much like in the early days of 5G, the scrum for 6G is already intensifying,” she said.

Rosenworcel, acting chairwoman of the Federal Communications Commission, spoke Tuesday to the wireless industry’s Americas Spectrum Management Conference. She devoted a good part of her online remarks to the topic “Paving the Way for 6G and Beyond.”

She cited plans or developments that look ahead to 6G in South Korea, Finland, Japan and China.

While no one knows exactly what 6G will entail, she said, “Let’s learn from what came before. Let’s acknowledge here and now that it is time to start thinking seriously about how we can better position ourselves for success with 6G.”

She called for a “6G Solarium” modeled on a recent bipartisan government initiative called “Project Solarium” that resulted in 80 recommendations on how to overhaul the nation’s approach to cybersecurity.

“What we need now is new thinking, broader consensus and more early focus than we had for 5G,” Rosenworcel said. “We need a process for prioritizing and executing on spectrum objectives and for developing strategies to align the ends, way  and means for 6G.” She wants to see a similar effort that brings together government, business, the non-profit sector “and the rest of civil society and the public to chart a new course.”

Rosenworcel said that to help, the FCC’s Technological Advisory Council could be charged with “looking beyond 5G and conceptualizing 6G — to help set the stage for our leadership. By refocusing the TAC in this way, the FCC will be able to stay on top of new developments and ensure that the nation can turn the latest scientific research into viable communications technologies that will help power our future.”

Not to skip over 5G, in the first half of her remarks Rosenworcel discussed steps that she said would “reinvigorate the momentum toward 5G.”

She highlighted FCC efforts to provide more spectrum — including the granting of 5,600 licenses in the C-band — as well as her goals of expanding the reach of fiber facilities, diversifying technology that goes into 5G networks, building security and resiliency in supply chains, and participating more substantially in global technology standards-setting.

The post Rosenworcel Calls for 6G Initiative appeared first on Radio World.

Paul McLane

Telos Offers a Streamlined Quasar

Radio World
3 years 8 months ago

Telos Alliance has introduced a streamlined version of its Axia Quasar AoIP surface.

The Quasar SR replaces the Axia Fusion in the company’s lineup. Telos also announced a major free system update for users of its original Quasar.

The new Quasar SR is part of the Livewire+ AES67 ecosystem. Telos said it uses the frame, power supply and master module of the original Quasar, but the fader modules are not motorized and there are fewer, larger and easier-to-reach buttons on each channel strip.

[Check Out More Products at Radio World’s Products Section]

“All of these refinements make it easy for any operator to use the SR console, while introducing cost efficiencies that allow SR to be an exceptional value,” the company stated in the announcement.

The surface includes a heavy-duty 12.1-inch touchscreen user interface so an external monitor is not required, though one can be used if desired via the external video output.

Axia Quasar DSP user interface

The system includes Expert Source Profile controls for power users to set custom logic associated with each source. “The user can program GPIO control, mix-minus routing, talkback and other functions based upon console channel state,” Telos said. “Flexible Record Mode gives complete control of monitors, meters, headphone feeds, program bus assignments, and more.”

Show Profiles allow up to 4,000 console “snapshots” with different settings, layouts and defaults. Automatic mix-minus and automixing are available on all channels. Features include touch-sensitive encoders, faders and user buttons.

The new model also introduces a remote control option called Quasar Soft. “This solution lets broadcasters control the surface from any HTML5 browser. Included as part of the Quasar Soft license, Quasar Cast is a remote monitoring solution that lets users listen to what is happening in the studio and on the air while they operate the console remotely using Quasar Soft.”

In a related development, Telos announced availability of a Quasar V2.0 Major System Update, which converts an original Quasar console to Quasar XR. This is a free system update that adds scalability and modularity to the original console; it also adds Quasar Soft and Quasar Cast, integration with Telos Infinity IP Intercom and support for planned Quasar Accessory Modules. Telos said the update makes Quasar more flexible for applications like working from home.

Send your new equipment news to radioworld@futurenet.com.

Info: https://telosalliance.com

 

The post Telos Offers a Streamlined Quasar appeared first on Radio World.

RW Staff

New Life For a Religious Noncomm, Thanks to EMF

Radio+Television Business Report
3 years 8 months ago

It’s a Class A FM covering a rural portion of Arkansas, just south of the Ozarks resort town of Branson, Mo. Until now, it’s been a part of the “Here’s Help Network,” tied to stations offering the religious-themed programming to towns in Missouri.

That’s about to change thanks to the second-largest licensee of FM radio stations in the U.S.

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Adam Jacobson

A Downstate Illinois AM Is Spun

Radio+Television Business Report
3 years 8 months ago

At the start of 2021, it became known that Iliana Communications had agreed to divest its stations in one Illinois town.

Now, Iliana has agreed to sell an AM, along with its FM translator, in another municipality in the Land of Lincoln.

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Adam Jacobson

The InFOCUS Podcast: Frank Montero

Radio+Television Business Report
3 years 8 months ago

There’s a flurry of activity going on at both the FCC and on Capitol Hill that directly impacts broadcast media leaders. From a new bill that could force a New Jersey TV station to devote specific hours of the day to “local” programming to concerns that President Biden will not nominate a FCC Chair, there’s much to discuss.

Forecast 2022 participants will get to hear all about it during a session moderated by Frank Montero, the notable attorney at Fletcher Heald & Hildreth with a pulse on what’s happening Inside the Beltway.

In this InFOCUS Podcast, presented by dot.FM, Montero shares his thoughts on a notion once thought to be preposterous — a possible Republican FCC majority during a Democratic presidency.

He also tackles a question that perhaps no one wants to answer. Is a Democratic majority at the FCC doom for deregulation? “By and large, Democrats at the FCC have really not focused that much on broadcasting,” Montero says, noting that broadband, wireless, infrastructure and other topics have been their forte.

But, when Democrats do discuss broadcasting, they have perhaps unfairly put their collective lenses on consolidation, and whether or not it has harmed consumers.

At Forecast 2022, Montero will moderate a session that sees Beasley Media Group CEO Caroline Beasley take the stage as a panelist. Joining her: BIA Advisory Services Chief Economist Dr. Mark Fratrik.

This podcast offers a great preview of what’s to come on November 16 at Forecast 2022. Listen now, and then be sure to save your seat at Forecast 2022 in New York. It’s easy — just click here!

 

 

 
Listen to “Frank Montero, Fletcher Heald & Hildreth” on Spreaker.
 

Adam Jacobson

These Are Days: A European Look On Radio Today

Radio+Television Business Report
3 years 8 months ago

One month ago, a seemingly final plan of action was put in place for RBR+TVBR as it reviewed the full agenda of 2021 NAB Show sessions, selecting which ones to cover for its readers. Among the topics on tap for today: New Perspectives for Local Radio Audience Measurement, Reception of All-digital AM Radio in Electric Vehicles and The TV Industry’s New Normal.

Alas, there would be no discussion of the “new normal” come October 12 — aside from the decision by several Cumulus Media air personalities to leave their respective jobs rather than be forced to vaccinate against COVID-19, the very reason the NAB scrapped their event with less than a month to go.

Yet, there are several radio industry professionals who have just wrapped up a two-day event full of discussions and insight on the future of radio, and of audio.

With an in-person and virtual option, Radiodays Europe concluded its postponed event five months after its originally scheduled date on Monday in Lisbon, Portugal.

Where will the top broadcast media industry leaders be this autumn? The only time this year you’ll get to see them — and perhaps the final time you’ll get to see soon-to-retire NAB head Gordon Smith — is at Forecast 2022 on November 16. Learn more, and register today, by visiting the official event website.

 

 

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Adam Jacobson

Radio Maria Joins DTS AutoStage

Radio World
3 years 8 months ago

Radio Maria, an international network of 77 Catholic radio stations, is now participating in DTS AutoStage.

Xperi says that given Radio Maria’s reach of roughly a half-billion listeners, this is its largest global radio integration to date.

[Related: “Cumulus Stations Support DTS AutoStage”]

DTS AutoStage is a hybrid radio platform that parent company Xperi Corp. is offering in 60 countries and hopes will be adopted by broadcasters and carmakers globally.

Hybrid radio systems combine over-the-air radio with IP delivered content. Xperi is working to make DTS AutoStage available widely in vehicles; it is available in the market so far in the Mercedes-Benz S-Class.

Radio Maria began as a parish radio station in 1983 in Milan, Italy. It now has 77 stations and is also heard on FM-world, a streaming and aggregation platform for radio stations run by 22HBG, which facilitated the integration of Radio Maria with DTS AutoStage.

[Related: “Xperi Has Big Ambitions for DTS AutoStage”]

The announcement was made by Joe D’Angelo, Xperi senior vice president, business development, broadcast, and Vittorio Viccardi, president of World Family of Radio Maria.

DTS AutoStage is based on a large database of broadcast metadata that Xperi highlights for its “large and stunning” artwork, artist and album information, personalization and other functionality.

 

The post Radio Maria Joins DTS AutoStage appeared first on Radio World.

RW Staff

Data Driven Linear: ‘A More Precise Approach’ To Buying Broadcast TV

Radio+Television Business Report
3 years 8 months ago

In late September, the analytics and advertising division of AT&T that operates the Community digital advertising online platform released its annual “Relevance Report” findings.”

This year’s report focuses on the state of convergence and advanced TV, and there’s certainly something to glean for over-the-air broadcast television station operators from the findings.

AT&T ad tech company Xandr examined the data and automation that are bringing video into the future of advertising. Xandr spoke with 357 advertising decision-makers across five global regions — the U.S., the U.K., Australia, France and Germany — to get a holistic picture of the state of convergence.

The full report, available here, found that much of the world is experiencing a “golden age” of premium video content for viewers, it is also the height of complexity for advertisers.

Among the key findings from Xandr:

  • Data-driven linear (DDL) is gaining momentum in the U.S. with 3 in 4 advertisers believing it gives marketers the very best of TV and digital advertising and over half planning to increase DDL spending in the next year.
  • OTT and CTV remain a top strategic priority among advertisers with 4 out of 5 regions surveyed ranking it as a top priority among video types.
  • There is work to be done to move people and technology to a converged future as a third of advertisers surveyed lack familiarity with the programmatic OTT buying process.

The first point is perhaps the most intriguing one. How is that helping broadcast television?

“In short, Data Driven Linear is a more precise approach to buying linear TV, without compromising scale,” a Xandr spokesperson tells Weekly Tech Roundup.

Literature shared by Xandr elaborates that “data-driven linear leverages advanced data and automation to further define and target audiences across national linear TV.”

Why? Traditional TV advertising, in its view, is broad. “From a marketing perspective, women 25-54 can be very different,” Xandr shares.

With Data Driven Linear opportunities, a marketer can gain access to targeted audiences, “optimized plans across high-indexing networks and dayparts on the largest national TV networks to deliver on KPIs,” drive efficiencies with streamlined RFPs and negotiation, and “advanced measurement.”

 

Adam Jacobson

A Deal Designed to Boost Addressable Advertising Options

Radio+Television Business Report
3 years 8 months ago

BELLEVUE, WASH. — A “real-time platform” for measuring the business and brand impact of cross-platform television advertising has agreed to purchase a real-time television ad measurement company that specializes in products for D2C and direct response TV advertisers.

The deal, which sees the acquisition of DRMetrix by iSpot.tv, widens iSpot’s measurement of emerging formats for addressable advertising.

And, the iSpot.tv says, it enhances its ability to track rotating calls-to-actions, including website URLs, SMS and toll-free numbers.

“This capability — coupled with iSpot’s ability to track distinct creatives at scale and correlate ad exposures to conversion events such as digital actions and in-store traffic — gives brands of all sizes the expanded ability to measure the business impact of complex and dynamic ad buys across platforms,” iSpot notes.

Sean Muller, founder and CEO of iSpot, elaborates, “DRMetrix has developed unique and real-time measurement capabilities around creative versioning and dynamic advertising that will become increasingly important as the TV ad market evolves.”

DRMetrix’s AdSphere developed a measurement system for monitoring all TV ad formats and executions including those delivered via digital program insertion (DPI) ad breaks. The DPI measurement capabilities allow precise identification of ad creatives that are sold by the cable networks as “cover-ups,” which MVPDs inconsistently overlay with their own inventories.

This inventory, which includes addressable and local advertising, creates a continuous blind spot for networks, agencies and brands. The cover-ups are a favorite means for DTC and DR advertisers to invest in and test television, as they often come at a heavy discount. But both the buy and sell side struggle to accurately quantify the performance and value of this inventory because, until the combination of DRMetrix and iSpot, they could not be measured precisely at scale.

“We developed a unique system for accurately measuring one of the most dynamic and difficult portions of TV advertising, and we amassed a client base that represents a growing and important part of the TV ecosystem,” says Joseph Gray, founder/CEO of DRMetrix. “In iSpot, we’ve found a home for our innovations to thrive and a vehicle to accelerate our shared goals of making all TV ad measurement more transparent, more actionable and easier.”

DRMetrix serves 120 brands, networks and agencies, growing iSpot’s customer footprint to more than 450 annual brand subscriptions representing 50%+ of brands in the Ad Age 100 and 95% of TV networks in North America. This is iSpot’s second acquisition of a real-time ad measurement company, as it acquired Ace Metrix in January 2021 to combine business and brand impact using Ace’s comprehensive qualitative approach to measurement and scoring of creative performance.

— Reporting by Melissa Hourigan

RBR-TVBR

Veritonic Lures A Triton Leader For Marketing Post

Radio+Television Business Report
3 years 8 months ago

NEW YORK — Audio analytics company Veritonic has a new VP of Marketing.

The company has selected a 10-year Triton Digital veteran for the role, as she exits the company just months after its acquisition by iHeartMedia from The E.W. Scripps Co.

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RBR-TVBR

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