With NBC’s Centennial, Linear Gets Renewed Upfront Love
For Mark Marshall and his team at NBCUniversal, the 2026 Upfront presentation made it clear that, on the 100th anniversary of NBC, the longtime broadcast assets are just as valuable as what's on Peacock. That said, the presentation opened with nods to Bravo and Peacock's upcoming show debuts and brief mentions of NBC tentpoles.

