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In recently filed comments on the FCC’s Notice of Proposed Rulemaking on EEO Compliance and Enforcement, the NAB suggests a new method for promoting diversity in the broadcast industry instead of reworked or increased rules and regulations, which the organization says are overly burdensome on broadcasters.

Claiming that broadcasters already take appropriate actions toward promoting diversity in the industry because of the benefits it inherently provides both their business and communities they serve, NAB criticized the current rules, saying that they “push the outer limits of constitutionality,” put significant burdens of time and expenses on stations to fill out required paperwork and claiming that data from the last 17 years say that the regulations are effective as possible.

[Read: EEO Supporters Oppose Any Big Change in Threshold]

NAB thinks a new, streamlined process could be beneficial for diversity efforts and on what is expected of broadcasters.

“Instead of taking the easy, familiar path of focusing on additional rules and regulations, the commission should center its efforts on two areas in particular,” the statement reads. “First, the commission should take pro-active, concrete steps that will actually increase employment diversity,” like raising public awareness for equal employment opportunities, expand industry education and facilitate connections among job applicants and employers. “Second, the commission should take steps to reduce unnecessary burdens on broadcasters, especially small stations,” specifically citing audits on stations regarding EEO rules.

“Rather than writing new rules, the commission should join the NAB in rolling up our sleeves and making a real dent in the challenges broadcasters face in hiring the most diverse workforce possible.”

The FCC was required by the federal court in its upcoming quadrennial review of media ownership rules to consider the impact of its policies on broadcast diversity. Related, the U.S. Third Circuit Court recently vacated earlier deregulation efforts dealing with media ownership diversity by FCC Chairman Ajit Pai, saying the commission failed to adequately gauge the impact.

Read the full comments from NAB here.

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The post NAB Believes FCC’s EEO Rules Can Be “Streamlined” appeared first on Radio World.

DAVENPORT, IOWA — Regional Media partnered with Radio Workflow in September 2018. Throughout our first year, we have improved our productivity in sales and budgetary goals, team collaboration and overall success of our 14 radio stations.

We were presented with this new, fast-growing Consumer Relationship Management System, and it was easy to get acquainted with. It is an easy, simple to use system. Through detailed, well-instructed demos and tutorials from Radio Workflow, my team and I were able to learn how the system worked in order to get the most out of its features.

Radio Workflow has a 24-hour support team available to answer our questions and adjust anything in our system to suit our needs. They do a great job ensuring our knowledge of the system and providing different tips on how to optimize our use of it.

Before partnering with Radio Workflow, we used another system for our sales, keeping track of our accounts, production, etc. My team at Regional Media is able to merge our accounts and documents easily with Radio Workflow. We can view a list of all of our accounts and organize them based on seasonal businesses, current clients of ours, along with prospective business. Radio Workflow allows us to keep better track of our progress and set/achieve monthly goals throughout the entire company.

Regional Media works with our clients to ensure they are getting the most out of their advertising with our radio stations; and Radio Workflow gives us the tools to do this efficiently and professionally. Through their digital proposals and contracts, our advertising campaigns are broken down concisely for our clients to review with multiple options, choose what suits them best, convert everything to a contract and sign, all from any web browser on any computer. My team along with our clients enjoy how accessible this cloud-based system is. We have increased our closing ratio, increased our client return and earned more new businesses since partnering with Radio Workflow.

In addition to its customer relationship management elements, Radio Workflow is notable for its production features and traffic merging capabilities. Using Radio Workflow in production removes the possibility for error and allows us to work more efficiently with our production team. We input all of our production orders in one place, including our scripts, any necessary media and additional files, along with instructions for what needs to be included in the production order. Our production team accesses all of this, produces the spot and provides our sales team with finalized projects in Radio Workflow.

We keep better track of the spots we have running, when they will expire, and what still needs to be completed. Radio Workflow keeps our entire team in-sync from production to sales and management with lower probability for human error as everything is at our fingertips through its cloud-based format.

Radio Workflow will soon release their own traffic system and we will integrate that, allowing us access to everything we need under one domain. We look forward to continuing our partnership with them.

For information, contact Robert Maschio at Radio Workflow at 1-855-973-1145 or visit www.radioworkflow.com.

The post User Report: Radio Workflow Provides Dividends to Regional Media appeared first on Radio World.

The author is an Earle K. Moore Fellow at the Multicultural Media, Telecom & Internet Council.

Jamila Flomo

According to a 2011 Census Bureau report, 21 percent of the U.S population speaks a language other than English at home. Yet many of these individuals find themselves at a profound disadvantage when emergencies strike because very few of America’s radio stations routinely transmit emergency information in widely spoken languages other than English.

Notably and infamously, in August 2005, in the wake of Hurricane Katrina, close to 100,000 Spanish-speaking individuals were left with no radio lifeline after the only Spanish language station in New Orleans was knocked off the air.

To date, the FCC has no multilingual emergency broadcasting requirements. “It means that if you speak only Spanish, and a hurricane hits, you are on your own,” said Brent Wilkes, the former CEO of the League of United Latin American Citizens. Although the Federal Emergency Management Agency (FEMA) supports extending alerting to the non-English speaking populations, stations have the choice to provide emergency information only in English.

America has no national language, so it is imperative that the broadcast marketplace ensure that those who do not speak English still receive life-saving information during emergencies.

NEXT SOLDIER UP

The idea of requiring EAS in languages other than English is not a new concept and can work if each local area has a “designated hitter” selected in advance to broadcast in languages other than English. The concept is based on the U.S. Army’s training of platoons: If a soldier goes down when the platoon is taking a hill, another soldier takes his or her place, and the job still gets done.

In 2018, this idea worked when three radio station groups voluntarily cooperated to provide vital information to Spanish-speaking residents to communities threatened by Hurricane Florence. At the request of MMTC and LULAC, Miami-based Spanish Broadcasting System (SBS) voiced and transmitted Spanish-language alerts for Cumulus Media and Dick Broadcasting, which serve Myrtle Beach and Hilton Head.

The execution of the process was quite simple. According to Dick Broadcasting’s Aaron Wilborn, “Broadcasters can pick up the phone and in two hours it can be broadcast, put on the air and done.”

These broadcasters made it possible for 22,000 Hispanic residents in Myrtle Beach and 21,000 Hispanic residents in Hilton Head to receive information about health care issues, avoiding injury, shelters and where to find missing bodies after the hurricane hit. The initiative worked because “[w]e are accountable as broadcasters and license holders,” said Jesus Salas of Spanish Broadcasting System, the largest Hispanic owned media company in the United States.

“These companies are an example to other broadcasters of the essential services that they should provide to the public they serve in times of disaster,” said MMTC President Maurita Coley. “America’s broadcasters should engage now, in this hurricane season, to save the lives of everyone, no matter what languages they speak.”

Got an opinion on an issue of importance regarding radio technology, management or regulation? Email radioworld@futurenet.com.

The post “We Are Accountable as Broadcasters” appeared first on Radio World.

OTTAWA, Ontario — On Nov. 10, 2014, DJ John “Milky” Mielke and his fellow on-air talent at Ottawa’s CKKL(FM) — BOB-FM — were unexpectedly laid off when CKKL changed its format from’70-’80-’90s pop to new country. In response, Mielke launched his own internet radio station BlastThe Radio.com from his basement studio. RWI covered his efforts in 2015: Radio Station Not Required.

John Mielke behind the mic at BlastTheRadio.com in his Ottawa home. Credit: BlastTheRadio.com

Today, BlastTheRadio.com (aka “BTR” to its many fans) continues to stream Milky’s live show 9 a.m. to 1 p.m., plus content from other contributors who have joined BTR’s roster and automated music playout 24/7. It all originates from his house in suburban Ottawa, Canada.

“When we started it was just me on the air,” said Mielke. “But as things have progressed we’ve been able to add other on-air shows. Veteran broadcaster Brian Kelly was the very first to reach out to us wanting to participate. He voices tracks six hours both Saturday and Sundays now.”

Also playing on BTR are podcasts from a number of former Canadian radio DJs such as Jesse and Jenna, Scotty Mars, and Jeunesse; plus weekday sports reports from Bruce Barker. Many of these are recorded in BTR’s “Podcastle;” a studio put together in Mielke’s dining room.

The studio at BlastTheRadio.com. Credit: BlastTheRadio.com

“We’re working with a number of local clients to develop podcasts for them,” Mielke said. “Some of that programming is also sourced for on-air broadcast, and I’ve just started hosting a weekend countdown show that airs Saturdays and Sundays.”

STEADY INCREASE

Since launching in 2015, BTR’s audio stream has racked up almost 600,000 “Listens” (unique streaming sessions), and built a fiercely loyal fan base in Ottawa and around the world.

“Initially we started off on one streaming platform — making it very easy to see just who was listening and when,” said Mielke. “Over the years we’ve added other audio streams in order to serve our audience via our phone app, smart speakers, and most recently an in-studio video feed.”

To build its brand awareness among Ottawa radio listeners, Mielke takes BTR on location whenever he can.

The “Podcastle,” a podcasting studio created in Mielke’s dining room. Credit: BlastTheRadio.com

“We co-host an annual Superhero Breakfast where families are invited to a local restaurant to have pancakes with their favorite superheros,” Mielke said. “I emcee countless events. Every Christmas several of us install Christmas lights in exchange for a donation to a local crisis line, and we solicit donations on Taffy Lane [a street in Ottawa where every house is decorated] over the course of two weekends. Plus we make bumper stickers and magnets available at various locations as well.”

“Our fans are our biggest form of advertising, really,” he added. “They take it upon themselves to do things like put www.BlastTheRadio.com on computers on the sales floor of the local Best Buy, or on cellphones at various mobile retailers. They also send me countless photos of them having spelled out BTR or even BlastTheRadio with monogrammed coffee mugs and towels they’ve found at stores.”

PROFESSIONAL FREEDOM

BTR’s new voice announcing booth was built inside a repurposed personal sauna. Credit: BlastTheRadio.com

Like the commercial radio station Mielke used to work at, BlastTheRadio.com is a money-making venture. Given that BTR is very much a one-man-band, “ad sales are the big challenge as I’m busy hosting a daily show, uploading content, producing podcasts and producing station imaging; plus I have other businesses that I run,” he said. “The sponsors we do have are people who have come to us through — mostly — word of mouth.”

“I’m very lucky in that I run a successful web enterprise that services conventional radio (www.MilkmanUnLimited.com) that provides me with an income,” Mielke continued. “I do some voice work for local clients as well as a few international ones. Most recently I was signed-on to be the voice of ABC Local Radio Networks’ New Country format.”

Challenges aside, Mielke loves being the voice of BlastTheRadio.com, and doesn’t regret leaving on-air work behind.

“Online is the most freedom I’ve ever had in a 30-plus year radio career! “ he said. “I can’t think of anything more exciting than being at the forefront of what is going to carry the medium I love so far forward.”

The post DJ-Run Internet Radio Station Thriving appeared first on Radio World.

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If you’re running an older tube transmitter, you might have had the thought: Should you continue buying tubes or would you be better off with a new transmitter? It’s a question that still faces many broadcast managers. Radio World’s September ebook explores the topic.

What factors should be weighed when making this important ROI decision? Are tube transmitters more rugged and forgiving? How much more efficient are solid-state designs? How do tube and solid-state compare in terms of failure modes, frequency agility and ongoing maintenance costs? What is the expected life of a tube today? And what else should engineers know about the costs of ongoing tube operation?

In two articles, longtime Radio World contributor Michael LeClair and Nautel’s Jeff Welton, winner of multiple engineering awards, took on this topic. Read it here.

 

The post Have You Bought Your Last Tube? appeared first on Radio World.

Build your own EAS receive antenna … Peruse the program of the Broadcast Technology Symposium … Learn about efforts to expand World Radio Day awareness in the United States … And see what the former offices of USA Digital Radio looked like after a gas explosion.

ALERTING
“We Are Accountable as Broadcasters”

Jamila Flomo makes the case for multilingual emergency broadcasting.

TECH TIPS
Seeking Enlightenment About Lightning Protection?

Jeff Welton, chosen SBE’s educator of the year in 2018, talks about best practices for preparing your transmitter site.

ALSO IN THIS ISSUE:

• World Radio Day Organizers Raise Profile
• BTS Explores Tech’s Role in Content Wars
• Construct an EAS Receive Loop Antenna

 

The post Inside the September 25th Issue of Radio World appeared first on Radio World.

One of the highlights of the annual Radio Show is the announcement of the winners of the NAB Marconi Awards, which are awarded to radio stations and on-air personalities to recognize excellence in radio. The award, named after inventor and Nobel Prize winner Guglielmo Marconi and established in 1989, honors both the public faces and the behind-the-scenes operators, from the best radio personality of the year to the best college station of the year.

For the first time in 2019, the awards also recognized the best radio podcast in the nation.

Winners came from across the country. From the northwest, the NAB recognized KIRO(FM) in Seattle as news/talk station of the year. From all the way to the southeast, the NAB honored WHQT(FM) in Hollywood, Fla., as urban station of the year.

[Read: Live From the Radio Show]

Small- and mid-market stations are routinely honored alongside their larger-market brethren. This year the NAB honored KIPR(FM) in Little Rock, Ark., as medium market station of the year as well as KWYO(AM) in Sheridan, Wyo., as small market station of the year.

The award is a long time coming for KWYO, which signed on the air in July 1934, making it Sheridan’s first radio station and the second oldest radio station in Wyoming. More than eight decades ago, KWYO began operation with a stack of 2,000 phonograph records that ranged from grand opera to jazz. The station now plays a classic country format.

Familiar big-market radio personalities also made the winners list: Ryan Seacrest was named network/syndicated personality of the year. Familiar big-market stations also were honored, including newser WTOP(FM) in Washington.

The Boston market also had its due this year when the duo Felger & Massarotti of WBZ(FM) were named major market personalities of the year. WBZ was also honored as sports station of the year.

The growing importance of podcasts were also celebrated. The NAB named WCCO(AM)’s “Denied Justice” as the year’s best radio podcast. The program was created in collaboration with the Star-Tribune newspaper in Minneapolis and was based on a series of uninvestigated rape cases.

In an article on the WCCO radio website, podcast creator Jordan Green said that “every time I called those women to get their stories for the podcast, we could sense that they were opening up a vein to bleed the worst day of their life … [in the hopes] that they could change what happened to the next girl, or the next boy. And they did change it. Let me tell you, the laws of Minnesota are changing.”

Following the initial airing of the podcasts, WCCO said that the Minnesota attorney general convened a sexual assault investigative task force to make recommendations for changes in state law.

The Marconi finalists were selected by a task force of broadcasters, and the winners were voted on by the NAB Marconi Radio Awards Selection Academy. Radio personalities and previous Marconi Award winners returned to the 2019 Radio Show to celebrate the 30th anniversary of the award. Emcees and presenters throughout the event included Delilah, Rickey Smiley along with Tom and Kristi of “The Bob and Tom Show.”

2019 NAB Marconi Radio Award Recipients:
Legendary Station of the Year — KRTH(FM), Los Angeles
Legendary Station Manager of the Year — Dan Seeman, Hubbard Twin Cities and
Hubbard North, St. Paul, Minn.
Network/Syndicated Personality of the Year — Ryan Seacrest, Premiere Networks
Major Market Personality of the Year — Felger & Massarotti, WBZ(FM), Boston
Large Market Personality of the Year — Crisco, Dez and Ryan, KSTP(FM), St. Paul, Minn.
Medium Market Personality of the Year — Mike Street, WBTJ(FM), Richmond, Va.
Small Market Personality of the Year — Scotty and Catryna, KCLR(FM), Columbia, Mo.
Major Market Station of the Year — WTOP(FM), Washington
Large Market Station of the Year — KSTP(FM), St. Paul, Minn.
Medium Market Station of the Year — KIPR(FM), Little Rock, Ark.
Small Market Station of the Year — KWYO(AM), Sheridan, Wyo.
AC Station of the Year — KRWM(FM), Bellevue, Wash.
Best Radio Podcast of the Year — “Denied Justice Podcast,” WCCO(AM), Minneapolis
CHR Station of the Year — KRBE(FM), Houston
Classic Hits Station of the Year — WMGK(FM), Philadelphia
College Station of the Year — WRHU(FM), Hofstra University, Hempstead, N.Y.
Country Station of the Year — KYGO(FM), Denver
News/Talk Station of the Year  — KIRO(FM), Seattle
Religious Station of the Year — KKFS(FM), Sacramento, Calif.
Rock Station of the Year — WRIF(FM), Detroit
Spanish Station of the Year — KLOL(FM), Houston
Sports Station of the Year — WBZ(FM), Boston
Urban Station of the Year — WHQT(FM), Hollywood, Fla.

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The post 2019 Marconi Award Winners Saluted appeared first on Radio World.

Letter decision granting Emmis' request for a waiver of the ownership rules to enable it to transfer control of its grandfathered Austin, Texas radio station cluster to its junior partner, Sinclair Telecable.

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