WASHINGTON, D.C. — The President and CEO of a family-owned broadcast media company headquartered in Oklahoma has been named to the National Association of Broadcasters (NAB) Television Board of Directors by Television Board Chair Perry Sook in accordance with NAB by-laws.
The appointment is effective immediately.
The MSNBC weekend anchor and co-host of the Latina-To-Latina podcast participated via Zoom in an engaging Hispanic Radio Conference interview conducted by SBS EVP/Programming Jesus Salas.
The focus: the power of podcasting targeting Hispanics, and just how personal it can be for those listening to what Alicia Menendez has to say.
Menendez told attendees from New York that she’s been on TV for years, on streaming platforms and even had a radio show on SiriusXM. But, she’s never had the intimacy with the audience than she has with her podcast.
“They give me feedback about their lives, they give me feedback about the show,” she noted. “That’s the reason we do this show. It’s a labor of love. We’re building a community.”
Menendez added that there wasn’t much celebrating when the show was went over 1 million downloads. She said her sights were set on two million downloads, and added, “because that’s how you build an empire.”
Menendez believes she, along with co-host Juleyka Lantigua, who was present in Miami on September 22, have planted the flag as the premiere Latina podcast but also admitted there’s still so much room to grow. Mendendez noed, “Forty four percent of the United States Latina population has never listened to a podcast. There’s a huge opportunity there.”
When Menendez was asked about monetization, she said unfortunately she still has to explain that Latinos are mainstream to some advertisers. “Advertisers do not need a separate marketing budget for our audience.”
The Latina To Latina podcast launched in 2018. Menendez said she learned quickly about the importance of delivering the show consistently and building up a volume of episodes that her audience can go back and listen to.
— With reports from Podcast Business Journal
MIAMI — When it comes to early-morning sessions at a business conference, there’s nothing more enticing than “a riveting dive into some delightful technical details of broadcast regulation” … right?
Based on the strong attendance at the Hispanic Radio Conference in Doral, home to Univision, NBCUniversal’s Telemundo and some of the top Hispanic marketing and advertising leaders in the U.S. today, there could have perhaps been no stronger topic to begin a full day of sessions with.
Add St. Louis to the market roster of locales where ATSC 3.0-powered NEXTGEN TV is now available to those who have a television set capable of receiving the next-generation broadcast TV signals.
The September 23 launch includes Sinclair Broadcast Group, Meredith Local Media, TEGNA and two Nexstar Media Group stations.
The launch in St. Louis follows a decade of development and months of planning and preparation by the local stations in the market, with Nexstar-owned KPLR-11 serving as the “lighthouse” for sibling KTVI-2, the FOX affiliate; Sinclair’s ABC affiliated KDNL-30, Meredith’s KMOV-4 and TEGNA’s NBC-affiliated KSDK-5.
NEW YORK — Hearst Television has officially turned on the lights at Hearst Audience Marketplace, described as “a data-driven audience-targeting feature enabling marketers to use connected TV (CTV), over-the-top (OTT) and programmatic display/video platforms more easily to reach the most specific category of consumer down to zip-code level.”
NEW YORK — The Video Advertising Bureau (VAB) has released an in-depth custom analysis of the marketing and media investment strategies of some of the fastest-growing DTC brands.
VAB analyzed the following 30 brands, which the groups says “are each embracing a total audience marketing strategy to successfully fuel business outcomes.”
In March, Gray Television announced that it was leading a $40 million investment round for Envy Gaming, an eSports and entertainment company based in Dallas. It was noteworthy, as the broadcast TV station owner became the first company among its peers to follow the radio industry’s lead by investing in the growing gaming industry.
Now, The E.W. Scripps Co. is following Gray’s lead by dropping its dollars into a Boca Raton, Fla.-based gaming group.
NEW YORK — The independent TV measurement and analytics firm known as 605 has expanded its partnership with data and technology provider PlaceIQ, a relationship that brings “always on” planning, measurement and attribution to the television marketplace.
If you had registered to attend the 2021 NAB Show that was supposed to take place this October, you can expect to receive a notice that your registration has rolled over to the spring show automatically.
The rollover is for the same attendance package or value.
A spokesperson for the association said that if attendees prefer a refund, they can obtain one by request through March 22.
The 2021 NAB Show had been set for October but was cancelled on Sept. 15 because of the ongoing pandemic. The 2022 convention is scheduled for April 23 to 27.
Meanwhile the AES Show, which had planned to colocate with NAB, now will be done online; program details have been posted.
A Class B FM serving the capital city of Ohio with rock ‘n’ roll programming, along with its “Jack FM” Class A sibling and “Easy” AM with a FM translator, are getting a little bit of an ownership twist.
Not to worry, listeners: North American Broadcasting Company isn’t making any changes to the station’s programming.
Joan Warner, the CEO of Commercial Radio Australia, will step down early next year.
“The search for a replacement CEO will commence immediately with the aim of a new CEO taking up the position during the first quarter of 2022,” the organization stated in an announcement.
It said she originally intended to leave at the end of December but will stay another three months to allow a more comprehensive search.
“There are also major projects with which the board has asked I continue to assist in the early implementation stages and to ensure a smooth and seamless handover to the incoming CEO.”
This past July was her 20th anniversary in the CEO position. CRA represents the interests of commercial radio broadcasters in the country. Known as the Federation of Australian Radio Broadcasters when Warner started, it changed its name to Commercial Radio Australia Limited in 2002.
The announcement was made by CRA Chair Grant Blackley, who said Warner has had “a substantial and meaningful impact on CRA and the industry over the past two decades and has worked tirelessly to advance the strategic imperatives for a healthy and vibrant radio industry.
“The radio industry has recovered well from the COVID impact and is gaining further momentum with a renewed commercial approach at industry level to drive increased share of advertising to radio,” Blackley said.
He noted that CRA recently announced an important change in radio measurement. “The Australian metropolitan radio ratings will undergo a major revolution in response to the rapid digitization of audio consumption in Australia, with live streaming data to be integrated into a new multimillion dollar hybrid measurement system.
“There is an extensive amount of work already underway across industry integration with smart speakers and connected cars, an improved and comprehensive all-of-industry automated trading platform to be implemented in 2022, and the continued maturity and acceleration of both podcasting and audio streaming platforms.”
The website The Industry Obsesrver wrote, “During her tenure, Warner was responsible for the planning, rollout and implementation of DAB+ digital radio in the five metro capitals, covering up to 60% of the natation population, and the subsequent push into regional Australia … Her relationship with creatives, rightsholders and the state-funded triple j network was, at times, frosty.”
[Related: Read Radio World’s interview with Warner about DAB+ in Australia in our recent free ebook.]
As Angie Balderas, the SVP of Entravision Communications’ Sacramento, Stockton and Modesto, Calif., radio stations sees it, the pandemic hit the Spanish-language radio industry in the U.S. “probably harder than any other traditional media.”
Why? Stay-at-home ordinances and remote work mandates eliminated the daily commute. As a result, from her perspective, in-car radio listening and ad revenue “plummeted” during the early months of the global COVID-19 2020 shutdown.
Now, dollars are surging, she says.
A Swiss company that specializes in small-scale DAB has created a U.K. business to apply for multiplex licenses there.
Digris Switzerland said it incorporated digris Limited in partnership with Rash Mustapha, a former senior technologist at British communications regulator Ofcom. It says Mustapha is credited with developing small-scale DAB in the U.K.
In addition to applying for licenses, the new entity will offer managed services for radio stations and other network operators.
“Digris Switzerland is also not altogether unknown, being developers of the software-based distribution platform of Opendigitalradio, which enables smaller radio stations to broadcast digitally,” Digris stated in an email.
“This distribution concept, known as small-scale DAB, has now established itself throughout Europe. The company’s cost-oriented approach is favorable to media diversity and an open information society. Digris is also a network operator and operates small-scale DAB+ networks as both single-frequency and multifrequency networks in Switzerland and France since 2014.”
Mustapha was named chief technology officer and will lead digris Limited in the UK.
He was quoted in the announcement: “The opportunity now being presented is a step-change from what has been tested in the trials. We’re expecting to see lots of single-frequency networks and there simply isn’t enough experienced technical resource out there to build so many, and then support them adequately at scale. I’m obviously very keen for small-scale DAB to be a success and I know, with digris, it can be.”
Digris says it broadcasts 60% of the DAB+ radio services in Switzerland and France.
Small-scale DAB is described as a low-cost route for local commercial, community and specialist music services to broadcast on terrestrial digital radio to a relatively small area. According to Ofcom, a number of small-scale DAB multiplexes have been running on a trial basis over the past five years, but the regulator is now advertising non-trial small-scale radio multiplex licenses.
Codec, hybrid and headend manufacturer AVT has announced the coming availability of a Ravenna module for select products, notably in its Magic family.
The company explains, “The Magic Ravenna module is initially available for the most powerful VoIP telephone hybrid system, Magic THipPro. In the coming months the integration for the Quad DAB+ encoder, Magic AE4, and the DAB ensemble multiplexer, Magic DABMUX plus, will follow.”
AVT adds that AES67 and SMPTE ST 2110-30/31 standards are supported, for easing compatibility with other systems plus steam redundancy via ST 2022-7 standards.
AVT Sales and Marketing Manager Annemarie Hübner said, “We are pleased that the module supports the NMOS specifications for Discovery & Registration as well as Device Connection Management, so that integration into large AoIP networks can be significantly simplified.”
AVT has had Dante-compatibility in select products for a few years.
Send your new equipment news to email@example.com.
Podcast Business Journal
eMarketer is reporting that while Spotify continues to expand its podcast listenership in the US, Apple Podcasts’ has stagnated. eMarketer is forecasting that Spotify will surpass Apple in listenership by the end of this year.
eMarketer projects that Spotify will have 28.2 million monthly podcast listeners over Apple’s 28.0 million, and they predict that number will increase in the years ahead.
eMarketer also reports that overall listenership to podcasts will slow down for the next few years. “Despite this overall deceleration, Spotify’s growth among that listener base will continue to increase through the end of our forecast period in 2025.”
As has been reported by Streamline Publishing’s Radio Ink, radio stations that are clients of Marketron have been impacted by a weekend incident that saw Russian hackers invade the ad scheduling software business, crippling operations.
Among those impacted: Hall Communications. And, the stations’ Executive VP and Burlington, Vt., General Manager went to Gray Television-owned WCAX-3 to share how the Marketron troubles directly impacted their operation.
It’s no secret that the COVID-19 pandemic greatly impacted radio broadcasting companies across the latter half of 2020. For Hispanic-targeted AMs and FMs, the pandemic significantly altered the advertising landscape.
But, by how much? That was the first topic for discussion as the Hispanic Radio Conference kicked off Wednesday afternoon in Miami — making it the first broadcast media industry event held for a national audience since NATPE MIAMI in January 2020.
WASHINGTON, D.C. — An executive of The E.W. Scripps Co. who serves as Associate Dean of the Broadcast Leadership Training (BLT) program, has signed on to a letter co-signed by the program’s two other associate deans and the program’s dean that asks the House Speaker and Senate Majority Leader to throw their support behind a reinstatement of the FCC’s Minority Tax Certificate program.
The author is chairman of the Digital Radio Mondiale Consortium.
It was very interesting to read the article researched and penned by James Careless “Shortwave Radios Keep Up With Tech” in Radio World.
It was also high time to address the issue of SW transmissions, just when the death of radio and of shortwave, and even medium-wave, is being ventilated again, while the progress of streaming and podcasting is hugely hyped, again trumping global realities.
Maybe stressing the actual huge size of SW listening would have benefitted the article.
BBC World Service alone has an estimated weekly audience of 269 million, with radio delivering around 150 million. This top international broadcaster has 200 transmitter sites, of which four are high-power AM, with 12 others hired. Content is distributed to 800 locations globally (often using SW) for direct broadcast or inclusion in partner broadcasts. And AM services reach many tens of millions across Africa and Middle East, the future potential audience of DRM shortwave as well.
The Radio World piece was clearly aimed mainly at the enthusiasts, as indicated by the receiver prices mentioned. The average non-enthusiast listener who has a laptop with connectivity would probably just listen to radio via the internet.
There is definitely merit in portable SDRs, which (depending on price) will likely keep some of the audiences and make it easy for them to pick up analog shortwave but also DRM. India, China, Russia, U.K., even Brazil, Pakistan and other countries are testing, broadcasting or seriously considering shortwave DRM at the moment.
The natural and only son of analog SW, DRM, with its huge spectrum, energy and audio quality advantages, does not get a mention in the article, though. This is definitely a missed opportunity, as some of the big public broadcasters mentioned — BBC, All India Radio, Radio Romania etc. — are already in this space and report excellent reception and increasing listenership.
Most of the new DRM receiver solutions cater for both the analog and digital versions of shortwave reception. Work is afoot to deliver more affordable receivers aimed precisely at the huge and less affluent shortwave markets of Africa and Asia.
Marketron on Wednesday continued to work toward a resolution of the apparent ransomware attack that took down most of its systems over the weekend.
It told clients that “significant progress has been made toward restoring service for Marketron Traffic and Visual Traffic customers” and that it expected to begin a rollout of restored services Wednesday evening.
“With assistance from our third-party remediation and restoration specialists and forensic investigators, we have prepared an entirely new environment to begin safely and securely restoring services and data,” it said in an email Wednesday afternoon.
“Customers will have services restored on a rolling basis in phases as we work to move to this environment. Once moved to this location, all users from your market location/database will be restored simultaneously.”
It expected this process to take several days.
Marketron told users that they’d receive an email when it was time for account service to be restored, with instructions.
“In addition to restoration of services, your data will also be restored,” with information current only to Saturday morning Sept. 18. “You will need to take steps to reconcile log information between Sept. 18 and the time your account is restored. Recommendations for the reconciliation process are on the status page.”
The attack reportedly was made by the Russian criminal entity BlackMatter.
As of midday Wednesday, the services that remained down were Marketron Traffic, Visual Traffic, Marketron Electronic Services for all traffic clients; Advertiser Portal; Traffic Portal; Insight; RepPak; Marketron NXT; and Marketron Learning Center.
The company serves approximately 6,000 media organizations.
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